On Demand
Marketing & Communicating with the Aging In Place Client (CAPS I)
Hosted by NAHB
Dates TBD Online / Virtual
About This Event
This self-paced course teaches construction professionals how to identify and effectively communicate with the growing aging-in-place market. Participants learn marketing strategies and communication techniques to work with homeowners who want to modify their homes for safety, accessibility, and long-term livability as they age.