On Demand
Certified in Hospitality Business Acumen (CHBA)
Hosted by HSMAI (Hospitality Sales and Marketing Association International)
Dates TBD Online / Virtual
About This Event
The CHBA is an online professional certification program in hospitality business acumen that combines e-learning with a robust hotel management simulation. Participants take on the role of a general manager, making decisions on pricing, marketing, staffing, and capital investment while competing against peers for profitability over a simulated 12-month business cycle, culminating in an online certification exam.
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Who This Event Is For
Target Audience
Sales, marketing, revenue optimization, and operations professionals in the hospitality industry